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Amy Ownby: Fashion Meets Fitness Studio Shoot, Miami Fashion Photographer

  • Writer: Jean Paquingan
    Jean Paquingan
  • 10 hours ago
  • 4 min read

Amy Ownby walked into our Miami studio like she owned the frame, part high-fashion runway, part stage-ready WBFF contender. This Summer 2024 studio session was designed to document her transformation from fashion model to bikini and fitness model, giving her the imagery she needs for the WBFF stage, social media, and commercial opportunities across South Florida. We built a sexy, edgy set that married editorial polish with athletic power, the exact fusion Amy represents.


Person in red lace lingerie poses against a dark backdrop, adjusting a strap. They have blue eye makeup and a tattoo on their thigh.

Concept: Fashion x Fitness, a hybrid narrative


We wanted images that read both like a magazine spread and a competition reel. The brief was simple: show Amy as a fashion model who also brings the physique and presence of a fitness pro. That meant styling that moves between couture mood and sports-luxe, and lighting that sells texture, skin, muscle definition, and fabric movement, in a bold, punchy way.


  1. Shoot type: Fashion meets Fitness studio shoot

  2. Location: Miami, FL (studio)

  3. Purpose: Document Amy’s WBFF journey and express her top form

  4. Vibe: Sexy and edgy, editorial with a pulse


See more of our fashion photography at https://www.dstnctartmedia.com/fashion


Lighting: editorial, punchy, cinematic


In a studio, you control everything, and we treated light like a sculptor’s tool. Using our Profoto and Godox strobes, we layered hard rim lights with soft front fill to create on-camera contrast without losing skin tone. Key setups included:


  1. Beauty-dish on a Profoto for clean, high-contrast face detail.

  2. Narrow-grid backlight to carve the silhouette and highlight muscle separation, perfect for fitness shots showing abs, obliques, and shoulder lines.

  3. A soft fill on a reflector to keep the look glamorous when we lean into fashion.

  4. Occasional fast-sync with a subtle ambient wash to simulate Miami afternoon warmth.


Gear highlight: Sony A1 with 24–70mm and 70–200mm GM lenses, the combination gave crisp, editorial frames and flattering compression for portraits and full-body fitness lines.


Explore our Miami swimwear shoots at https://www.dstnctartmedia.com/swimwear


Woman in leather shorts and cap poses confidently. Wearing a corset over a white shirt, with blue eyeshadow. White background.
A person in stylish black leather outfit and cap poses confidently. White background, tattoo on thigh, and high heels enhance the bold look.
Person in leather outfit strikes a pose, lifting one leg. Features a snake tattoo, high heels, cap, and confident expression. Black and white setting.
Woman in leather cap, corset, and shorts poses confidently in monochrome. Tattoo on leg visible. Minimalist white background.

Posing & direction: fashion angles, fitness tension


Amy’s background in fashion made her a dream to direct; she instinctively understands lines and camera focus. Our job was to merge that with cueing for muscle engagement, which makes a physique image read strong onstage.


On-set direction we used:

  • “Long through the spine” for fashion silhouettes; then “tighten the core” to flip the frame into a fitness image.

  • Quick micro-poses: a three-count transition so she could hold tension for the shot but relax for the next look.

  • Movement prompts: walk, pivot, and a snap-back pose to create hair and fabric motion that reads cinematic.


For headshots and close-ups, we leaned on small, controlled shifts, chin angles, soft eyebrow play, and the eyes. For the whole body, we dialed in foot placement and weight shifts so every line felt intentional.



Woman with bold blue eye makeup and large hoop earrings poses with hands on chest, wearing a black outfit and gold necklace.
Black and white portrait of a person with hoop earrings and a large necklace. Hands crossed on chest, wearing rings. Intense expression.
Woman in a black jacket and geometric tights posing confidently with bold blue eye makeup. White background, modern and stylish mood.
A person in a stylish black outfit poses confidently against a white background, wearing bold blue eye makeup and a gold necklace.

BTS moments: warmth, humor, real prep


South Florida humidity meets studio AC. Amy warmed up with elastic resistance bands and short cardio bursts to activate the muscle memory before each outfit. Between sets, we ran quick playback sessions. She wanted to know how poses read for the WBFF judges and for brands. We traded posing hacks: runway posture from her fashion days and stage-ready flexes for the competition.


A few on-set tricks:

  • Matte powder to reduce shine under hot lights.

  • Quick hair touch-ups and a textured hairspray to fight humidity frizz.

  • Music cues to switch vibe fast, a sultry R&B for editorial, high-energy EDM for fitness sequences.


View more commercial work at https://www.dstnctartmedia.com/commercial


Key moments & highlights


  1. The split session in which Amy transitioned without a complete outfit change, wearing a fashion jacket over a competition-ready bikini, created a dual-purpose image ideal for ads and portfolios.

  2. Tight 70–200 frames that compressed her back and shoulder lines into an editorial-worthy portrait.

  3. Motion series: a controlled jump-and-pivot captured the exact moment fabric and body were synchronized; those frames will translate across her social and stage reels.


This content helps Amy in three significant ways: a model portfolio photoshoot that pushes her editorial credentials, portfolio assets for pageant and WBFF judges, and social content that brands and sponsors can repurpose.


Woman in vibrant orange ruffled dress poses against a dark background. She wears blue eyeshadow, statement necklace, and orange sunglasses.

A woman poses confidently, wearing orange ruffled top and blue pants, with orange-tinted glasses. Dark background enhances vibrant colors.
Woman in a ruffled yellow top, blue leggings, and boots poses with a matching blue handbag. Dark background, vibrant colors.


Why professional photography matters for models & competitors


If you’re a model, influencer, or pageant competitor in South Florida, you need images that don’t just look good; they tell your story and open doors. Amateur shots can miss nuance: the exact lighting that defines muscle, the framing that sells a look to casting directors, and the polish clients expect for campaigns.


We shoot with intention: posing that flatters while communicating strength, lighting that separates you from a sea of selfies, and a studio experience that moves fast so you can focus on performance.


Book your South Florida photoshoot at https://www.dstnctartmedia.com/contact


Woman in a white dress holds dried flowers, standing against a black background. She wears pearl accessories and blue eye makeup, exuding elegance.

Who should book this session


  1. Models and influencers are refining their portfolios for agencies and brands.

  2. Pageant and WBFF competitors are preparing stage-ready imagery.

  3. Fitness coaches want commercial-ready lifestyle photos.

  4. Fashion and swimwear brands are seeking a photographer who understands both runway and athletic detail.


See our lifestyle & fitness work at https://www.dstnctartmedia.com/lifestyle-fitness


Final notes from the set


Amy left the shoot with a gallery that reads like a brand campaign and competition reel at once, the exact hybrid that wins attention in Miami, Boca Raton, and across South Florida. If you’re ready to fuse fashion with fitness and want imagery that works for portfolios, sponsorships, and stage prep, we’ll give you the same high-end, editorial treatment.


Explore our swimwear and resort capabilities at https://www.dstnctartmedia.com/swimwear, and if you need grooming-forward headshots for casting calls, check https://www.dstnctartmedia.com/headshot-photography


Book your session, whether you’re in Miami, Boca Raton, Fort Lauderdale, or West Palm Beach, and let’s build a body of work that opens doors.


See more of our glamour photography at https://www.dstnctartmedia.com/glamour

 
 

Book Now or Let Us Know How We Can Help You!

We service clients in Boca Raton, Fort Lauderdale, Miami, West Palm Beach, Hollywood, Del Ray, Coral Springs, Boynton Beach, Fort Myers, Naples, Palm Beach County, Broward County, and Miami Dade County.

Phone: (561) 836-5581

Office Hours:
Monday - Saturday 10:00AM - 6:00PM

Note: We book our shoots for all days of the week at varying hours depending on our schedule.

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